Overview
At Gunster, we provide our clients with effective, pragmatic and real-world representation, even in the most complex situations, with an eye to managing risk, leveraging opportunities, and most importantly, aggressively representing our clients’ interests from a business perspective. Recognizing intellectual property assets are among your enterprise’s most valuable property, aggressive and prompt protection of them is critical. Our representations range from litigation and dispute resolution to licensing, contract negotiation and business counseling. Clients serviced by this group include Fortune 500 and leading companies in the fields of pharmaceuticals (branded and generic) and life sciences organizations generally, orthopedic and surgical products, vaping devices, and chemical and synthetic products, as well as construction and industrial products.
A Business Focused Approach
Our business-focused approach means that first and foremost, we see litigation as a last resort. While we are experienced trial lawyers, we are also business thinkers, sensitive to the expense and risk of going to trial. There are often multiple routes to resolution tailored to deliver successful results in keeping with the client’s broader business objectives. For one client, faced with defending a case at trial that could easily result in seven-figure fees, Gunster pivoted and advanced an IPR review which would be a fraction of the cost and achieve the same result. While the client has full involvement and information about case strategy, Gunster attorneys view their role as developing the most pragmatic and likely successful approach.
Strategy-driven solutions are tailored to our client’s individual needs. Whether you need to enforce or defend your interests, we are cognizant of the resulting disruption in operations caused by disputes and litigation. We understand the concerns you may have about losing a product line or business unit, and work with you to assist in managing the risk through both litigation planning and exploring design-around options. We also understand the potential effect of an adverse judgment, and work with you to identify and put forth the most effective arguments. For each client we evaluate the risks and rewards and develop suitable strategies designed to maximize and protect your market share. We are committed to identifying issues and analyzing disputes in such a way as to provide our clients with potential options and solutions tailored to their individual business needs.
Tailored and Effective Communication
The second essential element of our client relations philosophy is a dedicated focus on communication. We believe it is absolutely critical that counsel and client work as a harmonious team, with the lawyers committed and responsive, and the client fully informed, knowing exactly what’s going on at every stage. At Gunster, we deliver information and consult with our clients in a direct, prompt and straightforward fashion so they are prepared to make appropriate business decisions and participate in our strategy for success.
This means talking through strategy. Whether the subject is the status of a case, the budget, the anticipated outcome or the process, our goal is to ensure that our clients are never surprised.
Experienced Trial Attorneys
Our team of highly experienced litigators are driven to win, competitive, relentless and tough. However, we are also effective courtroom communicators, skilled as storytellers, conversant in reducing narratives to their functional essence and tailoring materials to our audience. Distilling the complex down to the simple is an art form, and one at which we continually seek to excel.
Our Team Approach
We also employ a true team approach to our cases. Teamwork becomes more important when cases are complicated. At Gunster, we are a nimble, lean, and extremely efficient group. Adaptability is one of our strengths, allowing us to accomplish tasks in a streamlined manner. Because each member of the team is aware of every aspect of the case, we avoid potential pitfalls of inconsistent positions and duplicative work. We collaborate effectively by communicating seamlessly and sharing expertise in technical and legal disciplines, in an effort to deliver the best possible results.
Gunster’s Intellectual Property Litigation & Dispute Resolution team has the knowledge, depth and experience to pursue infringers or repel attacks against your business operations to ensure your rights are protected. We have litigated and resolved IP disputes throughout the United States, as well as before the ITC and other forums. Whether your dispute raises domestic or international concerns, Gunster teams stand ready to meet the challenge.
